The PPC Process
Our PPC advertising services allow us to generate a campaign that is built with your business goals in mind
Our PPC advertising services allow us to generate a campaign that is built with your business goals in mind
Pay per Click Marketing (PPC) is a marketer's way of buying visits or traffic to a business site. A popular type of PPC is search advertising such as that provided by AdWords, where the advertiser pays each time their ad is clicked. In the SERPs, PPC advertising appears above organic results. Ad copy includes a title, a description, and a link directing the visitor to the business' landing page. A business makes about $2 for every dollar spent on PPC because more people are using mobile devices to access the internet and because mobile searches account for 52% of paid search traffic. Read on to learn How to Create and Run a Successful PPC Campaign.